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DTSTART:20230101T000000
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DTSTART;TZID=UTC:20230517T120000
DTEND;TZID=UTC:20230517T130000
DTSTAMP:20260414T143300
CREATED:20230421T101912Z
LAST-MODIFIED:20230421T102030Z
UID:7538-1684324800-1684328400@hrindependents.co.uk
SUMMARY:Using Instagram to Grow your HR Consultancy Business
DESCRIPTION:17 May @ 12:00-13:00 \nThis session will help you with some of the basic “how to” for using Instagram for your HR consultancy business. \nIn this one-hour session\, you will discover: \n\nWho is your target audience?\nWhat are content pillars?\nWhat content should you share?\nExplanation about types of content – Posts\, Carousels\, Stories\, Lives and Reels\nBasics of putting together a Reel\nHow to measure your success – looking at your Insights\n\n  \nREGISTER TO ATTEND \n  \nAbout the presenter\nKatie has been a self-employed HR consultant for 2 years\, having launched her business via Instagram in March 2021. \nShe was absolutely thrilled to have been shortlisted as a Finalist for the HRi Award for Emerging Talent in September 2022! One of the main reasons given by the judges for choosing Katie as a finalist was her approach to social media\, particularly Instagram. Katie uses her platform to show the personal\, lighter side of HR\, mixing this with lots of useful HR content for her followers. \n \nREGISTER TO ATTEND
URL:https://hrindependents.co.uk/event/using-instagram-to-grow-your-hr-consultancy-business/
LOCATION:Via Zoom\, United Kingdom
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230523T120000
DTEND;TZID=UTC:20230523T130000
DTSTAMP:20260414T143300
CREATED:20230417T143054Z
LAST-MODIFIED:20230421T102208Z
UID:7507-1684843200-1684846800@hrindependents.co.uk
SUMMARY:Case Conference
DESCRIPTION:23 May @ 12:00-13:00 \nAbout Case Conference\nHosted by HRi Chief Executive Mary Asante\, this case conference session gives you the opportunity to share and discuss a case\, an issue or a dilemma and benefit from real-time advice and support from each other. \nThis session is a safe and confidential space\, calls are not recorded\, and the aim is to support each other and share advice and perspectives. \nIf you have something you wish to share a case\, issue or dilemma please email hello@hrindependents.co.uk detailing the case/ topic you would like to discuss. \nAs this is a 1-hour session where we can discuss a limited number of cases and can take up to 2. \n  \nWho should attend?\nThis event is for all independent HR consultants and stand-alone. If you wish to discuss a topic of your own please let us know so we can add this to the agenda. \nREGISTER TO ATTEND \n  \nHost\n \n  \n  \n  \n  \n  \nREGISTER TO ATTEND
URL:https://hrindependents.co.uk/event/case-conference/
LOCATION:Via Zoom\, United Kingdom
ATTACH;FMTTYPE=image/png:https://hrindependents.co.uk/app/uploads/2023/04/Case-Conference.png
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230524T120000
DTEND;TZID=UTC:20230524T130000
DTSTAMP:20260414T143300
CREATED:20230421T092741Z
LAST-MODIFIED:20230510T213154Z
UID:7531-1684929600-1684933200@hrindependents.co.uk
SUMMARY:10 Ways content can attract your ideal clients
DESCRIPTION:24 May @ 12:00-13:00 \nAbout\nIf you market your business\, the chances are that the aspect that stresses you out the most is creating content. It can take AGES to write articles\, think up ideas for posts\, tailor topics for podcasts or create videos. \nThen you put it out and…. Crickets! No responses. No enquiries. Nothing. It’s soul-destroying! \nThe most common reason that content fails to magnetically attract ideal clients is a lack of clarity about WHY you’re creating content in the first place. \nMany HR consultants map out a list of topics\, then just write about those – regardless of whether they’re what a prospective client wants to know! \nThis one-hour workshop will give you the structure you need to produce content that will help to engage your ideal client and offers ideas of how to help ensure they see it. \nREGISTER TO ATTEND \n  \nYou’ll discover how to:\n\nMake friends with Google so your content gets found\nHow using AI may help produce content\nCreate an irresistible ‘lead magnet’ that people will give their email address to access\nUse channels that you may not have thought of to get your content seen by more people.\nAfter the workshop\, you’ll receive a content builder to help you structure your articles\, blogs or podcasts to make sure they engage prospective clients.\n\nThe webinar is for Owners & Partners of independent HR Consultancies who want to discover how to attract ideal clients who will pay them regularly and value what they offer. \n  \nREGISTER TO ATTEND \n  \nAbout the Presenter\n\nEmma Tarring M CIPR is Co-founder and Director of The Marketing Matrix\, the marketing strategy\, support and training consultancy based in Walton-on-Thames\, Surrey\, UK. \nWe specialise in creating and growing B2B and professional consultancy businesses in sectors including HR\, leadership & development\, coaching\, employee engagement\, recruitment and business innovation. \nOver the past decade\, Emma and Co-founder Anneve Hutchinson M IDM have helped well over 100 owners and managers of consultancies to create sustainable profits from their businesses through clear\, consistent and confident marketing. \nEmma was a business and tech journalist and PR for many years\, and later head of corporate affairs for Cable & Wireless Communications before leaving corporate life to become an independent PR and Communications consultant. \nThe Marketing Matrix also hosts The Corporate Escape Club\, a monthly conversation and collaboration networking group for B2B consultants who have escaped corporate life to create their own consultancy businesses – or who are planning on doing so. \n  \nREGISTER TO ATTEND \n\nTestimonials\n“Emma & Anneve have put my mind at rest throughout and they have taken away the anxiety and fear that I had about getting my business to have an online presence. Their communication has been exceptional and their calm desire to find ways around all the problems that I presented has made my experience of producing a website far less painful that I feared it would be!” \nHannah Copeland\, HR SOS \n“The Marketing Matrix has been the valued business partner of Priority Appointments for over 7 years. Anneve and Emma have been pivotal in all of our strategic and tactical marketing planning which has resulted in a significantly enhanced brand profile and increased customer awareness. 5 star service!!” \nBarbara Law\, MD\, Priority Appointments \nTestimonial for The Corporate Escape Club \n“Thank you for yesterday\, again it was a great event and meeting everyone was really enjoyable. I am going to arrange some more one to one’s based on the back of this. Also thank you for the marketing nuggets too\, very helpful.” \nJane Blackwood\, HR Business Consultants \n  \nREGISTER TO ATTEND
URL:https://hrindependents.co.uk/event/10-ways-content-can-attract-your-ideal-clients-2/
LOCATION:Via Zoom\, United Kingdom
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