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DTSTART:20210101T000000
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DTSTART;TZID=UTC:20210118T123000
DTEND;TZID=UTC:20210118T133000
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SUMMARY:How to create an effective and professional online presence and content strategy for your HR and People Consultancy
DESCRIPTION:Who is it for? \nThis webinar is aimed at Independent HR and People Consultants running their own business and who want to generate a professional brand and web presence in order to successfully convert online visitors and social media contacts into paying customers. \nAbout the presenter: \nSue Fernandes is head of Digital at Instilled\, a specialist Branding and WordPress website development agency based in Stockport\, Cheshire. Sue has over 10 years of experience designing and building brands and websites for SME clients and is a regular speaker on both Website best practices and content generation. \nWhat you will get from this session: \nLearn why professional and consistent branding is so important  \nUnderstanding why a good website will validate your service and professionalism \nLearn why a good website and regular\, high quality content is vital to increase engagement with your potential clients \nUnderstanding the different types of website to avoid future pitfalls \nUnderstanding what content your users will find most useful \nTips to make writing content easier \nLearn how to use content on Social Media to drive traffic to your website \nPractical tips for optimising your site content to appeal to Google \nCopywriting tips – what works and what doesn’t \nQ&A Session
URL:https://hrindependents.co.uk/event/how-to-create-an-effective-and-professional-online-presence-and-content-strategy-for-your-hr-and-people-consultancy/
LOCATION:Via Zoom\, United Kingdom
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